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Heather Robinson talks about a £50 PPC ad that cost £1,000
Posted inSEO and Search Marketing

Heather Robinson talks about a £50 PPC ad that cost £1,000

Digital marketing professionals often operate in high-pressure environments where the management of significant advertising budgets requires both technical precision and constant vigilance. During a recent episode of "PPC Live the…
Posted by Nila Kartika Wati July 19, 2026
Heather Robinson talks about a £50 PPC ad that cost £1,000
Posted inSEO and Search Marketing

Heather Robinson talks about a £50 PPC ad that cost £1,000

In the fast-paced ecosystem of digital advertising, where billions of dollars are managed through automated platforms, a single misplaced setting can lead to significant financial consequences. During a recent episode…
Posted by Layla Zulfa July 18, 2026
Why AI Alone Shouldn’t Cost or Plan Your Rebrand
Posted inBranding and Identity

Why AI Alone Shouldn’t Cost or Plan Your Rebrand

As artificial intelligence rapidly advances, its capabilities are increasingly being tested with complex business challenges, including the monumental task of rebranding. The temptation to leverage AI for critical decisions like…
Posted by Nana Wu May 27, 2026

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